Everything Travis Scott touches literally turns to gold.
2025 has already been a wild year for music. We’ve seen massive albums from Central Cee, Mac Miller, and The Weeknd, all dominating the charts. With so much music dropping, I initially thought Travis Scott’s latest single, “4×4,” might have been overlooked—but I was completely wrong.
Despite the competition, “4×4” is set to debut at No. 1 on the Billboard Hot 100, selling over 150,000 units in its first week. Not only is this a massive achievement, but it’s also on track to earn the biggest U.S. physical sales for a single this decade.
“4×4” Reigns Supreme On The Billboard Charts
Travis Scott's '4X4' is set to debut at #1 on the Billboard Hot 100 ??
— Kurrco (@Kurrco) February 2, 2025
The song is projected to earn the biggest US physical sales week of any single this decade. (over 150K sold) pic.twitter.com/Ih8itTcK6S
Remember when Drake said Travis Scott is “really in the Big 3?” I’m starting to believe him. His impact is undeniable—just look at how his Days Before Rodeo re-release performed unbelievably well last year.
While I didn’t love “4×4” personally, I can’t deny that everything Travis touches turns to gold—and maybe that’s why I’m forced to respect it.
What do you think? Is Travis truly in the Big 3 now?
Quincy is the creator of Ratings Game Music. He loves writing about music, taking long walks on beaches, and spaghetti that fights him back.
