Reason – I Love You Again (Album Review)

Reason returns (without TDE) with “I Love You Again.”


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TOP 5

5. Fleece

What’s a rap album without a menacing banger?

For much of the album, REASON takes a humble, introspective approach—but “Fleece” flips the script entirely. Here, he’s in full-on villain mode, rapping about treating women like rentals, blowing money carelessly, and mastering the finesse game. He also shuts down anyone who claims they made him.

What makes the track stand out is REASON’s delivery—he slides over the dark, menacing beat with an anti-hero, almost demonic energy, bringing an animated, sinister tone to his verses. This is the kind of enjoyably wicked music that makes you root for the bad guy.

4. Not What You Think (Ft. Bas)

REASON and Bas may need to make an album together.

I’ll be real with you—I have no clue what REASON and Bas are rapping about on “Not What You Think” because I was too busy vibing to the production. The track floats on an easygoing, smooth beat that’s perfect for lounging or cruising down an empty street.

What makes it stand out is how REASON and Bas don’t just melt into the laid-back vibe—instead, they come through with gritty, assertive verses that contrast beautifully with the beat. That balance between chill production and sharp lyricism? Yeah, I rock with this one.

3. Hol’ That (Ft. Ransom & Coyote)

They don’t make posse cuts like this anymore.

I LOVE IT. Everything about “Hol’ That” screams G-Unit era energy—REASON’s hook has that 50 Cent-esque swagger, the haunting production feels like something Sleepy Lloyd Banks would annihilate, and every rapper sounds like a hungry muthaf**ka ready to slap somebody if necessary.

REASON sets the tone with a fire verse and chorus, but Ransom and Coyote take it to another level, coming in even colder, more action-ready, and extra braggadocious. This track is straight-up grimy rap excellence.

2. My Own (Ft. Junii)

Talk your s**t, REASON!

In “My Own,” REASON likens himself to Keanu in The Matrix, dodging shots left and right. He also reflects on his impressive come-up, his preference for women who aren’t caught up in materialism, and his commitment to keeping a pure heart.

The TDE influence is undeniable in this track. The smooth production, REASON’s melodic flow that glides over the beat, and Junii’s atmospheric background vocals all feel like classic TDE artistry. This one could easily sit in their catalog.

1. Stuck On Moments (Ft. Kota The Friend & D’Anna Stewart)

This is the smooth s**t I enjoy listening to.

If you can’t connect with “Stuck On Moments,” I don’t know what to tell you. REASON lays it all out, reflecting on being caught in turmoil, drowning his emotions in alcohol, and chasing happiness harder than ever. Kota The Friend, on the other hand, paints a picture of a life in disarray, feeling down bad, and hoping for peace for his daughter.

Despite its pleasant, mellow vibe, both artists deliver their verses with conviction, making every word hit. The contrast between their styles adds depth to the track, making it even more compelling.


SONG BY SONG BREAKDOWN

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OVERALL RATING

(81%)

If you know REASON’s journey, this album will resonate on a deeper level. After his time with TDE, he chose to step away and go independent—an underdog move that fuels the energy of this project. Throughout, he reflects on overcoming dark thoughts, blocking out negativity, prioritizing his mental health, and even taking care of himself in ways people might not expect.

What stands out is the production—mostly smooth beats that give REASON the space to showcase his skills, blending everything from laid-back flows to harder-hitting rap styles. It’s a well-crafted project, but my one critique? I still don’t hear that it factor. The rapping is solid, but I kept waiting for that defining moment to take it to the next level. Nonetheless, this project is an excellent appetizer to something much bigger.


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